Top Mobile App Development trends to watch out for in 2019

1.Machine Learning and Artificial Intelligence

AI and machine learning have dug their heels deeper into mobile apps than we may have realized. AI makes itself manifest in the form of chatbots. Siri is, in fact, one of the biggest proofs why machine learning and artificial intelligence are very much a part of mobile apps, and ones that cannot be separated now.

Recently, the AI implementation has started to couple with machine learning applications. It has shown highly impressive results in analyzing massive amounts of organizational data and equipping the management with valuable actionable insights.

Here already to revolutionize the way modern businesses churn out profits, AI is going to take 2019 by the storm.

a.) Intelligent automation with the help of AI would work wonders for production and supply chain management thus streamlining the sales process.

b.) Business recruits can delegate certain responsibilities to AI, leaving ample scope for them to focus their own attention to core issues instead. With the use of AI, businesses can maximize their asset utilization rates.

c.) AI can also help to increase innovation and generate new revenue streams to increase profitability.

AI and machine learning are being welcomed by organizations to build profitability and decrease operational expenses. It is important to note that AI is invariably grounded in mobile apps, so we can’t overlook the significance of mobile apps.

2. Chatbots will be integral

Chatbots are computer programs which conduct conversations in natural human language via auditory or textual methods. They attempt to understand the intent of the user and send across responses based on business rules and data of the organisation. If you have had a frustrating experience trying to explain things to a chatbot because of its poor speech reception, you are likely to be pleased in 2019. Progress with ML algorithms will improve natural language processing (NLP) and speech recognition by leaps and bounds. With the improvement in user experience companies are exceedingly employing chatbots to solve their customer service vows and internal processes like training and summarization.

In 2019, we will see what crucial role chatbots play in changing the scenarios that revolve around how we provide services, sales processes and marketing arena. By 2021, more than 50% of enterprises will spend more per annum on bots and chatbot creation, says an article published on Gartner.

1.) Chatbots paired with ML would quickly process and report business data as and when needed and would help train business recruits.

2.) Chatbots ensure prompt responses, summarized answers to questions involving product and service lines, or technical support issues.

3.) Chatbots can help facilitate and simplify conversations between teams and provide relevant facts or statistics whenever relevant in the conversation.

4.) Pairing AI with chatbots is likely to give it an insight into important data. We can then expect chatbots to propose a business strategy for the future.

5.) Understanding human languages can make chatbots the perfect avenues for formulating marketing messages.

3.Wearables and Internet of Things (IoT) : 

Smart Things are essentially a mobile connected physical object that is embedded in software, sensors and electronics in the presence of network connectivity. We, as a generation, have learned the conveniences of using these smart things with our mobile phone through apps. The gamut of IoT is expanding each day. Be it vehicles, wearable gadgets, RFID sensors and software; we have something new to marvel at each passing day. The trend is likely to remain so in 2019. IoT objects can already collect as well as exchange data without any requirement of human interaction. IoT has made many functions automated. Graduating from basic functions, the IoT network is growing to make new advancements. Market analysts predict the number of connected devices in the manufacturing industry will double between 2017 and 2020. By 2019, 87% of healthcare organizations will have adopted IoT technology.

In 2019, we can expect to see advancements in cloud technology and low-power sensors. According to a report by cssinsights, wearables Market to Be Worth $25 Billion by 2019. App developers are going to revolutionize wearable devices, mostly smartwatches in 2019. There would be better, cost-efficient and readily available solutions for the end-users. More and more mobile app developers are working on fresh ideas on how to track and analyse a user’s health and well-being, improve the overall quality of life.

The IoT will be a boon for the educational institutions as the teachers, students, and parents will stay connected through a small connected virtual device to know what’s happening around the class and in the campus. Parents can take a note on how their children are performing in the class.

Healthcare is another sector that has greatly benefited from IoT. We saw the emergence of Medical Internet of Things which immensely facilitated both doctors and the patients. In fact, the doctors can get more accurate data of the health condition and prescribe the treatment precisely.

4. Augmented Reality and Virtual Reality :

Virtual reality is a simulated environment created with help of computer technology. On the other hand, Augmented reality is a technology that takes a user’s actual surroundings into account to provide tips, suggestions and insights to initiate engagement. AR is being used exceedingly by business apps to inform and guide their users into engagement activities. An article published on Newgwnapps.com claims that Augmented Reality is expected to acquire 1 billion users by 2020. In 2019, we are likely to see the coming together of AR and VR to create user experiences that surpass the limitations of a digital screen.

For instance, social media stations like Instagram and Snapchat are already using AR technologies in the form of face filters to engage its users to take more and more pictures. More business will use these technologies in their branding and marketing campaigns to drive engagements and long-term customer retention. The use of VR in the field of healthcare for performing complex surgical procedures and operations is likely to see an upward swing in the following year.

Predicted to reap over $200 billion in revenues by 2020, developers are expected to create breathtaking mobile app experiences in AR and VR, and with compatible hardware entering the market, we can’t wait to get this party started.

5.Instant Apps

Instant Applications share the same fundamental foundations with websites, providing users with enhanced ease of access. The distinctive feature of an instant app that makes is favourable over a regular android app is that they can be accessed from anywhere and do not need personal installation. Instant apps can be labelled as the faster, new-age alternative to traditional apps that consumes minimal space and can be used directly from OS’s app store. This also helps a user save space on the phone memory. Although in infancy, the concept of instant apps enhances functionality for users who need to save storage space and their time.

In 2019, we can see businesses launching instant apps that load the content only which users want to engage with. In a quest to enhance user experience and shorten load times, instant apps are likely to be a welcome trend in 2019 eliminating the waiting time required in the installation altogether. For businesses looking to develop an app, we work towards creating an all-immersive users experience in the form of beautifully designed instant apps.

Not only are instant apps easy to use but they’re also easy to share with friends. A few examples of such apps include New York Times Crossword, Red Bull TV and Skyscanner. 2019 will witness more instant apps emerging. With users constantly demanding better user experience and shorter load times, instant apps are indeed the trend that 2019 will welcome, and for good, thus eliminating the waiting time required in the installation.

6. iBeacon Technology :

Importance of location tracking in mobile apps is unparalleled today. Location tracking can help a business make their app content personalised, in-context thus promising an exceptional user experience. Beacons work in close association with mobile apps to trigger particular messages or actions like push notifications based on set rules when a user is in proximity to the beacon. Beacon technology is based on using beacons to send location-specific offers and information directly to mobile devices. Furthermore, motion sensing applications can protect users against anti-theft, power-saving, and offer security.

With rising adoption of smartphones and a booming retail sector, beacon technology market is likely to exhibit promising growth by 2019. Global beacons market is expected to grow $14.839 million by 2024, growing at a CAGR of 61.50%. 2019 would see the creation of more usable apps to work on beacons technology and make virtual guides and personalized information sharing smoother.

One of the business niches that seem to be getting the most out of iBeacon technology is hospitality. It’s safe to say that iBeacon technology for mobile apps has already disrupted the industry but there is still a lot to come. With this technology, hotels can automate the process of check-ins. As it helps to detect the precise location of guests and can send push notifications, waiting in long queues to get the keys is no longer necessary. Not even to mention that the technology can improve concierge service.

7. Mobile Wallets and Payment Gateways :

There has been a massive change in the way people shop. Flawless payment avenues are the need of the hour. Growing popularity of digital and virtual payment systems have lead to the adoption of m-commerce practices. As mobile experience becomes more integrated and secure, mobile payments are likely to become the most trusted form of shopping online.

While the majority people stayed eluded from the benefits of e-commerce due to the cost of setting-up such channels, m-commerce has the capability to be inclusive due to the widespread use of the mobile phones in the country.  In 2018, Google Pay was launched with much pomp bringing together the conveniences of Amazon Pay and Google Wallet.

For a business to pass a consumer’s expectations with flying colors, it needs to provide them with a prolific app experience. Mobile payment gateway integration is an uncompromisable component of a seamless user experience.  The year 2019 is likely to see more companies entering the market and even small businesses embracing the conveniences that m-commerce brings along.

7. Cloud Apps

A mobile cloud application is a software program that is designed to be accessed over the Internet by many types of portable computing devices including cell phones, desktops and tabs. These apps use servers external to the mobile device, store data externally and can be accessed over the Internet with a browser. Benefits of developing cloud-based mobile apps include reduced operational as well as hosting cost, expandable storage space, high level of productivity, and excellent uninterrupted performance. The global cloud applications market is expected to grow from $30.43 billion in 2014 to $66.44 billion by 2019, at an estimated Compound Annual Growth Rate (CAGR) of 16.9% from 2014 to 2019.

Furthermore, there are a large amount of vital data stored in different applications, which also eats up space. However, with the arrival of the cloud technology, this issue will be addressed to much extent as you would be able to store all your data in a particular cloud.

In 2019, developers will find themselves competing to make newer innovations in mobile-based cloud applications, reducing the cost of development along with the focus on security. The number of cloud solutions in the public and private sectors is likely to expand in 2019, with more organizations taking advantage of the ease and high-performance that the cloud guarantees. The infrastructure-as-a-service (IaaS) market is predicted to reach $72.4 billion worldwide by 2020, according to Gartner.

9. On-Demand Apps

What was once being termed as an inevitable bubble in the realm of mobile app development, is now the future. With industries embracing the on-demand business model like an old friend, one can expect UI/UX enhancements, mCommerce facilities, predictive analytics, and business bots, to fuel the growth of Uber and Zomato-like apps in 2019.

The modern urban world relies invariably on on-demand services today. This is thanks to technology-centric businesses that have analysed consumer’s demands of immediate availability of goods and services. These apps make consumer’s lives more resourceful by offering conveniences like meal deliveries, car-washing, laundry pick-up and car rentals among many more. There is a constant rise in various consumer demands. This will present opportunities to create newer ways for giving users what they want in 2019, meaning new on-demand apps. Businesses need to work on UI/UX enhancements, m Commerce facilities, predictive analytics, and business bots to appease the users.

10. Accelerated Mobile Page (AMP)

Sluggish loading of a page can be frustrating for users and can show on your retention rate. In 2019, ‘page speed’ is likely to be the buzzword. Every marketer understands the crucial effect of page speed on paid advertising spend and your conversion rates. Accelerated Mobile Pages (AMP) is an ultra-light standard for web pages that can be loaded in less than a second on a mobile device. Accelerated mobile pages (AMP) offer load times that are typically much quicker on a 3G connection—and are under a second on when it comes to mobile app usage. AMPs hold the promise of increasing the number of visitors and reducing the number of migration efforts for your app, thus higher CTR (click-through-rate).

By inculcating these within the app framework, developers have been able to use this boiled down version of HTML for better user experience and retention, with Facebook Instant Articles being one of the many success stories.

Two major players offer the AMP services; Google and the Guardian. It works the same way as Search Engine Optimization helps for the website to better the app ranking and gain higher traffic and visibility. These monitoring tools and metrics that help resolve bottlenecks as well as enhance overall performance are due to become a staple by 2019.